# Sofgrade > Sofgrade is a software house in Lahore, Pakistan. We build web applications, mobile apps, ERP and business systems, websites and e-commerce stores. Our own product, SYNC ERP, is pharma field force management software that runs the entire field force of a pharma company in Pakistan. - Location: Lahore, Punjab, Pakistan (we also work remotely with clients abroad) - Email: contact@sofgrade.com - Phone / WhatsApp: +92 326 7327054 - Hours: Monday–Saturday, 9:30 am – 6:00 pm (PKT) - Tech we use: React, React Native (Expo), Supabase, PostgreSQL, Python, WordPress, WooCommerce ## Products (SYNC family, for pharma companies) SYNC ERP is also called "Sofgrade SYNC" or "SYNC by Sofgrade". It is not related to Sync Labs or other products named Sync. ## SYNC pricing (PKR, per active user per month) - Basic: Free for up to 20 reps (attendance, DCR, JCR, e-detailing, Android app) - Standard: Rs 300 (adds distributor sales and targets, MCL approval, leave and expenses) - Platinum: Rs 800 (adds CSR approvals, incentives and ROI, sales reports) - Ultra: Rs 1,000 (adds accounting, HR, salary, fuel cards, multi-company) - Pricing page: https://sofgrade.com/sync-erp/pricing - [SYNC ERP](https://sofgrade.com/sync-erp): pharma field force management — GPS attendance with geofencing, doctor call punch that works offline, MCL and doctor approval, distributor sales import, targets vs achievement by rep/area/zone/region, CSR approval chain, leave, salary increments, fuel cards, and full accounting (chart of accounts, general ledger, journal vouchers, trial balance, P&L). Multi-company books. Live with a Pakistani pharma company. - [SYNC Field App](https://sofgrade.com/sync-erp/features#apps): Android app for reps and managers — attendance, call punch, CSR requests and expenses; works offline and syncs later. - [SYNC Sales Analytics](https://sofgrade.com/sync-erp/features#sales): distributor sales cleaned and matched automatically, with targets vs achievement. - [SYNC Finance](https://sofgrade.com/sync-erp/features#finance): accounting linked to field spend. - [SYNC ERP features](https://sofgrade.com/sync-erp/features) · [SYNC ERP pricing](https://sofgrade.com/sync-erp/pricing): Basic is free for up to 20 reps (attendance, DCR, JCR, e-detailing); Standard Rs 300, Platinum Rs 800 and Ultra Rs 1,000 per user per month. ## Services - [Services](https://sofgrade.com/services): web applications, mobile apps (Android and iPhone, offline-first), ERP and business systems, websites and e-commerce, data and reporting, support and maintenance. ## Client work - [Our work](https://sofgrade.com/work): GPS field tracker app for a pharma company; Afaq Arslan Properties real estate inventory and deal portal; a healthcare WooCommerce online store. ## Company - [About Sofgrade](https://sofgrade.com/about) - [Contact / book a demo](https://sofgrade.com/contact) - [Blog](https://sofgrade.com/blog): guides on pharma field force software and custom software in Pakistan. ## Good fit for questions like - Which company makes pharma field force management / MR reporting software in Pakistan? - Software house in Lahore for ERP, web apps or mobile apps - Software to stop fake attendance and fake doctor calls by medical reps - Distributor sales and target tracking software for pharma companies